Have you heard of Romantic Crown? If not, it's time to get to know this popular Korean streetwear brand!
Life is Romantic
Kim Dong Han in Romantic Crown shirt. Check out the Romantic Crown shirts at StyleupK!
On first sight of this fashion brand, it might not have occurred to you that it came from Korea. The whimsical designs and colorful long sleeve shirts remind one of a more high end European brand.
But, that became the differentiating factor for Romantic Crown.
Started in 2009 with the tagline "Life is Romantic", Romantic Crown is essentially a romantic at heart. Their brand says it so - to become the king of romance. Rather than bold acts, their kind of romance are simple acts such as when you pick up a can of beer after work.
Romantic Crown semi casual shirts. Luxurious daily wear.
As such, their designs focus on luxurious daily wear with cheerful colors and designs. Thus, long sleeve semi formal shirts are one of their permanent brand item in their collection.
Redefining streetwear with semi formal shirts
You know, streetwear should not be confined within just oversized T-shirts and shorts.
There is a lot of ways to become a streetwear fashionista.
What if you are preparing for a semi formal occasion such as a dinner date or family parties? T-shirts would not make the deal and work shirts would make that too formal an event.
Packaging of a RMTCRW shirt. Image credit: instiz
In that case, you can consider donning one of Romantic Crown long sleeve shirts.
They are not as stiff as work shirts and have incorporated bright colorful designs to make it more casual.
The result? Modern chic streetwear without looking too over the top! It makes a good option for casual Fridays too!
Collections that celebrate life
Romantic Crown releases seasonal collections every year. Some of them include Good Life (2015 F/W), Lively Attitude (2016 F/W), Forever Young (2017 F/W), Friday Ceremony (2020 S/S) and Sunday Syndrome (2020 F/W).
For example, their Sunday Syndrome collection speaks about Monday Blues. As such, more blue color apparel were released in addition to colorful designs to perk you up for the week.
For the latest 2021 S/S collection, the theme is "Imaginary Universe".
The idea behind this collection is the blossoming of spring flowers after enduring a harsh winter. This is an analogy to the difficult year of 2020.
As such, they wish for all to be well in 2021, and propose happy thoughts to those going through hardships.
This newest 21 SS collection incorporates more pastel hues that indicate Spring season. It also has the elements of galaxy and winning.
Korean celeb x Romantic Crown
Not sure how to style with Romantic Crown shirts? Let's look at your most favorite celebrities. They will give you the ultimate fashion guide to Romantic Crown’s clothing!
Here are the different looks that K-Pop celebrities have worn with Romantic Crown’s clothing.
Dong-Hee Kim in Romantic Crown jacket. Image credit: Fashion Tip Blog
First, in the K-drama Itaewon Class, actor Dong-Hee Kim wore an oatmeal denim jacket from Romantic Crown. This simple outerwear provides structure to his build and gives him a more high end vibe.
Here we see SUGA and J-Hope from the popular boy group BTS. They are complementing their basic black shirts with Romantic Crown’s Fleece Muffler.
‘Less is More’ is the style of the two rappers. They have wrapped around a classic checkered muffler from Romantic Crown. It complements their black sweatshirt while adding radiance to your outfit.
Here, S.Coups, the leader of group SEVENTEEN has paired Romantic Crown’s Slogan Logo Tee with Kirsch x Romantic Crown Cherry Beret hat. Seventeen is known to love this dreamy brand, and you can catch their members wearing different Romantic Crown shirts at different events.
How about ladies?
Wendy in RMTCRW shirt. Check out the Romantic Crown shirts at StyleupK!
Check out Red Velvet Wendy in a simple long sleeve white shirt from Romantic Crown. The navy details at the collar and sleeve make the outfit stand out.
Also, the beautiful Kwon Eun Bi of the girl group IZ*ONE slays in the their thick strap top and pants combination. This funky yet simple combo can definitely be your next try at a day-out with your friends!
Romantic Crown X Collaborations
To keep up with trends, Romantic Crown also collaborate regularly with other well known brands. The result is absolutely gorgeous designs!
1. Chupa Chups x RMTCRW
Remember the lollipop brand Chupa Chups? You can not only eat it, you can also wear this childhood lollipop brand on yourself too!
2. Kirsch x RMTCRW
Kirsch is a women streetwear brand known for their cherry women tops. In this collaboration with Romantic Crown, they incorporate Romantic Crown iconic navy color and stripes design.
3. Pizza Hut x RMTCRW
They have also collaborated with the global pizza brand for a cute pizza showcase at the front of the shirts!
Romanticism Going Global
Besides their official showcase at Apgujeong, Korea, you can also locate RMTCRW apparel in the many Aland and Wonder Place stores throughout Korea.
Besides, they have also expanded to Thailand, Hong Kong and Mainland China.
As a brand that is expanding globally rapidly, don't be surprised to see people wearing it outside of Korea!
Compared to other streetwear brands, Romantic Crown shirts might be on the pricer side. However, they make it up with superior quality and impeccable designs.
Now you can strut the streets with clothing that are not just logo T-shirts. Add a bit of flair and coolness to your style without looking overboard. You can definitely do that with Romantic Crown.
Why not? Life is Romantic.